Resources
Digital Marketing Basics
Foundational tips, strategies, and explanations to help you understand and succeed in the digital marketing landscape.
Connected TV (CTV) + Social Mirror = Your Multiscreen Power Play
With short-form video and CTV ads rated most “effective” across the board, it’s clear where the smart money’s going.
How to Effectively and Confidently Explain Monthly Marketing Reports to Your Clients
The biggest mistake marketers make is emailing the monthly report and considering the job done. A static PDF or dashboard link without explanation leaves clients to interpret results on their own
The Dream Team called Vici Trainers
This is a group that cares deeply, listens carefully, and can help you win consistently!
Prospecting For Digital Dollars: A Smarter Way to Find and Win Clients
Not all businesses are created equal when it comes to digital spend. You don’t need to guess who’s worth your time we already know the industries leading the charge in digital dollars.
From Pitch to Performance: Selling Smarter with Digital Media
The best digital salespeople aren’t just selling—they’re guiding. With the right materials, mindset and momentum, your pitch becomes a performance your client won’t forget.
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Are You Missing Out on the Marketing Power of the Theatre of the Mind? Online Audio!
Online Audio is a great tool to enhance a digital campaign and falls within the branding and awareness part of the sales funnel. Audio reaches consumers while they're engaging in other things like commuting, working out, or cooking...
Meet Website Visitor ID: The Game-Changer in Deanonymizing Your Website Traffic
Website Visitor ID is like giving your website x-ray vision. With one simple pixel placed on your site, we can identify 20–50% of your visitors and give you the details to help you take action.
Mobile Conquesting: The Smarter Way to Reach Your Audience on the Go
Let’s be honest: our phones go everywhere with us. From the office to the couch, the grocery store to the bathroom (yes, really), mobile devices are an extension of ourselves—and our behavior proves it
Reaching Job Seekers Where They Are: The Digital Recruitment Revolution
Let’s be real—job seekers today aren’t just scrolling through job sites hoping to stumble upon their dream job. Just like passive job seekers, they’re on social media, streaming videos, listening to podcasts, and casually swiping through content on their mobile devices
Digital Advertising Objections? Bring 'Em On!
Ah, objections. The moment a potential client crosses their arms, raises an eyebrow, and says, "But why should I?" Here’s a little secret: objections aren’t obstacles—they’re golden opportunities
How do I use Digital Advertising for Recruitment?
"Why is it so hard to find employees to come work for my company?" "We’ve had these positions open for months." "We can’t find the right people to fill this position
The Power Of User-Generated Video Content
Gone are the days of needing professionally made videos for 100% of your video marketing needs. User-Generated Video Content is becoming a hot commodity and becoming an absolute game-changer for local businesses looking to make their mark
