About Performance Max
Performance Max is a comprehensive, cost-per-event campaign powered by Google AI that optimizes performance across Search, YouTube, Display, Discover, Gmail, and Maps.
Performance Max can create a powerful, full-funnel digital strategy that meets customers wherever they are in their buying journey. Served across all of Google’s advertising channels on one budget - five placements, one budget!
How It Works
Target your city, county, zip code or radius with Performance Max which uses three targeting strategies: search themes to guide Google AI with relevant intent keywords, category targeting to reach audiences based on online behaviors and interests, and retargeting to re-engage past website visitors across all Google channels!
Automate and scale your ad campaigns with Performance Max today!