Resources

Facebook

View all
How To Use Digital Ads To Target Travelers For Tourism & Travel Businesses
I’m leaving on a jet plane, don’t know when I’ll be back again. (Did you just reread that so you can sing it?)  OK, I’m not currently taking a trip, though that sounds amazing right now, but a lot of people are
Greg Swiszcz
November 18, 2021
Are You Reaching Consumers While they are Using Apps?
How many times have you been trying to hang a picture on a wall and you want to see if it’s level, but you’re too lazy to go out to the garage or basement and get a level? Well, now you don’t have to because there’s an app for that! There is also an app that you can use if you are trying to lose weight and want to count your calories for the day. If you can’t find your car in a parking lot, there’s an app that will tell you where you parked, and it will read it to you in a pirate voice (for inquiring minds, the name of that app is Carr Matey)
Katie Pray
February 9, 2021
How Can Auto Dealers Use Advanced Digital Advertising?
Before we go full throttle into all the different ways in which auto dealers can utilize digital ads to drive traffic into their dealerships and increase sales, I couldn’t resist throwing in some fun puns to start us off. There is no denying that the automotive vertical is one that is fueling the advertising industry
Katie Pray
January 25, 2021
What to expect for advertising budgets and products in 2021?
2020 has come to end.  How can we possibly know what to expect to happen in 2021?!   I’m no psychic and don’t claim to be
Greg Swiszcz
January 7, 2021
Need New Business Leads? Let’s Talk Facebook Lead Ads.
With the state of our world and everything going online business leads become more and more important daily. Most businesses would tell you however, getting consumers to do what we want them to do online, can be challenging
Allison Gibson
November 24, 2020
What Are Facebook Offer Ads?
Updated 1-6-22: Facebook Offer Ads were deprecated in October of 2021My mom is the person that gives the best gifts. Every year she nails it and gets the most creative, most comfortable, practical gifts and every time I ask where she got it, she replies with “it was a QVC special!” I have been gifted the most amazing bed sheets, the most spectacular scissors (weird, right? They are lifechanging) and my personal favorite, a portable car jumper
Katie Pray
November 13, 2020
What are Social Mirror Ads?
Social Mirror ads mimic the look and feel of top social media platforms however, the ads appear not on the social platforms, but on thousands of other websites and apps and run across all devices.Each ad links back to the social platform it is mirroring and, has a second call to action button that links to the advertiser’s website!  Ads contain unique social actions related back to the originating social platform (for example, the like icon, the heart icon, the pinning icon)  These ads can integrate with all the major social media platforms: Facebook, Instagram, X, Linked In, Pinterest, TikTok, Snapchat, and YouTube
Leslye Schumacher
November 10, 2020
How Do You Target Your Advertising During the Holidays?
Oh Quaren-tree, Oh Quaran-tree… what will this holiday season be?Pivot left. Pivot right
Greg Swiszcz
November 3, 2020
How Are You Reaching Consumers Impacted by the Pandemic?
I was at the grocery store the other day and as I was waiting to check out (six feet behind the person in front of me of course) I caught myself staring at the cashier. I was thinking that he looked familiar, but I could not put my finger on who it was or how I knew him
Katie Pray
October 16, 2020
Are your digital political ads ready to go?
If you are talking to any clients or prospects about running digital ads for political, especially on Facebook or Instagram, it is time to close the sale and start executing.Facebook has released some new information about political advertising, and the restrictions are tighter than ever
Dana Bojcic
October 11, 2020
What Are Your Competitors Doing for Digital Advertising?
When I was selling radio advertising, one of the very first things I did when I would get a new business on the air is to tell them they were about to get a lot of phone calls from other media groups. Different radio stations were going to call and ask for a meeting, along with other TV stations, local magazines, and billboard companies; it’s the nature of the beast
Katie Pray
July 10, 2020
Are there digital ad dollars available from the government?
Besides political dollars, there are other opportunities to find digital dollars within the government.  This year, the biggest contributor of that is the US Census
Greg Swiszcz
June 24, 2020