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How Restaurants Can Best Use Digital Advertising
It’s that time of year where we are all busy with all the things. From Thanksgiving through the end of the year, it seems like there is always something going on from holiday parties, kids holiday events at school, or just daily life
Katie Pray
November 15, 2024
How Can You Advertise Through Amazon?
We all know it. The boxes, the bags, the trucks, the smile logo
Katie Pray
February 20, 2024
What Products Can Show How Many People Saw Your Ad and Went to Your Store?
Advertising methods have evolved significantly throughout history. In the early days of business, long before the digital age, companies used various strategies to promote their products and services
Katie Pray
October 23, 2023
What is builtwith.com?
One thing I love about the internet is when you come across those “I was today years old when I learned…” posts, or you learn about a new “hack”. One of my favorites that I recently just learned is how to properly use a “Corkscrew Climber” at the playground
Katie Pray
September 26, 2023
The Evolution of Display Advertising
Digital Display advertising refers to the promotion of products or services through display ads on digital platforms such as websites or mobile apps.  Over the past two decades, digital display advertising has revolutionized the way businesses reach their target audiences and has become a cornerstone of modern marketing
Greg Swiszcz
February 11, 2023
What Were the Most Popular Verticals in 2022?
December is always the month where we reflect on the last 12 months and see how we grew and what we can do to move forward. Personally, I like to see what technology thinks of how I lived my last 12 months with things like Spotify’s “Wrapped”, and Instagram’s “Top 9”
Katie Pray
December 21, 2022
How Does Amazon Know So Much About You?
I have always been a pretty neat, clean, and tidy person. I don’t like clutter, I like seeing the lines on the carpet from a vacuum in a room, and everything (and I mean everything) has a place
Katie Pray
October 24, 2022
Are You Following the Proper Steps to Close Digital Sales?
ABC is an acronym for a lot of things. If you’re learning CPR, they teach you ABC to look for Airway, Breathing, and Circulation
Katie Pray
August 2, 2022
How Are You Overcoming Digital Objections?
Being in sales can really make you relate to the life of a toddler in the sense that they are constantly told “no”. For example, when my three-year-old wants to wear shorts but it’s snowing outside, he hears “no”
Katie Pray
April 25, 2022
Are Your Digital Ads Being Served on Legitimate Websites and Apps?
Typically, when we double something, it’s a good thing. You can’t have a bad day if you get a double scoop ice cream cone, a double cheeseburger, or you double your salary
Katie Pray
August 2, 2021
What Is Keyword Targeting? (No, it's not PPC!)
Did you know that almost half of searches do NOT start with a search engine, but rather on a specific website where people are looking for information?  This means that simply doing paid search ads isn’t enough for local businesses to break through with their advertising.  In 2016 it is projected that display advertising will surpass paid search ads for the first time
Dana Bojcic
March 8, 2016