Digital Ads

With 465 commercial casinos throughout the United States, according to Statista , there’s bound to be one near you, and maybe in your market.  As we’ve seen for years, Casinos market heavily

One of the absolute best things about digital is the ability to pinpoint the exact person in the exact area you are looking for and put an extraordinarily relevant message right in front of them. Often, when I have a super specific person I am trying to reach; I turn to Facebook for their impressive targeting options

One of the most popular products that we offer is Mobile Conquesting, and it’s also one of the more advanced and sophisticated products we offer, because of all the shiny bells and whistles that it offers. With Mobile Conquesting, we can target people by online behaviors (people who have shown specific behaviors online or are in a certain demographic) and also by offline behaviors (targeting people by where they have been tracked with their phone recently, such as a location, business, or specific brand name stores)

Election season is basically upon us, and we know that every election year, there are so many changes within the economy.  What businesses are going to spend what, and where are they going to spend it?Before we look at 2020, let’s take a quick look at how 2019 digital ad spending will most likely end

How big is the local political advertising pie exactly? MASSIVE. In fact, it is predicted by the BIA that $6

Let’s be blunt. Trying to run digital campaigns for Cannabis businesses around all the restrictions and limited targeting categories has been a bit of a drag in the past

When you explain to a business owner that they could put a virtual fence around their competitors’ locations and target people while at that location, their eyes light up and they start seeing dollar signs. “You mean that I can show MY ad to people while they are AT my competition?” Why yes, Mr

According to a survey by BIA’s Local Advertising Forecast, the professional service industries will spend $2.5 Billion on mobile ads in 2019

How many of us have felt like Facebook is listening to ourphone conversations? I swear I just mentioned these new Kendra Scott earringsto my friend and now I’m seeing them in my newsfeed? Disturbing! Right? Or isit just effective? It is absolutely unnerving. You feel like you just mentionedto a friend, or even just thought about an item and then you go on Facebook andthere it is right in your News Feed

When Apple’s Siri first came out back in 2011 the technologywas a novelty.  It was cool to test out and sometimes provided informativeresults, but often the results were laughable

Instagram. According to latest research, people are embracing Instagram and its popularity is growing

There are several “geo” terms in digitaladvertising, and it can be complicated to determine which option is best foryour campaign. With so many opportunities and choices it is important tounderstand the differences