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Do Your Potential Customers Think Digital Advertising is Creepy?
Even when we’re adults and out on our own, we still call our moms for everything, especially when we don’t feel well. Just last night I called my mom to tell her I had a sore throat and a headache
Katie Pray
August 1, 2019
What Is Artificial Intelligence Targeting With Digital Ads?
To some AI sounds superficial or inmany ways impossible. AI technology is super sophisticated and therefore can bevery hard to comprehend
Allison Gibson
July 15, 2019
Mobile Conquesting™, Geo-Fencing, Geo-Targeting, How Targeted Can I Get With My Ads ?
When you explain to a business owner that they could put a virtual fence around their competitors’ locations and target people while at that location, their eyes light up and they start seeing dollar signs. “You mean that I can show MY ad to people while they are AT my competition?” Why yes, Mr
Katie Pray
July 1, 2019
A Majority Of Digital Shoppers Say Targeted Ads Are "Helpful" - Really!
It is estimated that a person living in a city 30 years ago saw up to 2,000 ad messages a day, compared with up to 5,000 today according to recent research.  With so many messages bombarding consumers on the daily – how do you break through and get your message to the right consumer?  By targeting
Dana Bojcic
December 15, 2015