Digital Media

Storytelling, one of society’s greatest tools in sharing the narrative that you want people to understand, has changed a lot since the days of fireside chats and Shakespearean stages.

Update: Facebook shuttered Jobs on Facebook (February 2023) and Instant Articles (April 2023)Are you an ad agency considering or perhaps re-evaluating how to manage all your digital advertising for clients? Whether you are a one-person agency, a startup, or a team of seasoned professionals, everyone reaches the point where they can not efficiently do it all on their own. Hiring and training staff members to specifically work on digital marketing can be time consuming, expensive, and extremely stressful

Before we go full throttle into all the different ways in which auto dealers can utilize digital ads to drive traffic into their dealerships and increase sales, I couldn’t resist throwing in some fun puns to start us off. There is no denying that the automotive vertical is one that is fueling the advertising industry

2020 has come to end.  How can we possibly know what to expect to happen in 2021?!   I’m no psychic and don’t claim to be

Cookies, line of code used to track users across the internet and target ads to them, are going away.  Apple’s Safari browser already uses Intelligent Tracking Prevention (ITP) to limit companies’ abilities to track users by blocking third-party cookies that collect this type of data

We are thrilled to announce we made the list two years in a row for Fastest Growing Company in North America on Deloitte’s 2020 Technology Fast 500™.Philadelphia PA, November 18, 2020 — Vici, headquartered in Philadelphia PA today announced it ranked 404 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America now in its 25th year

Let’s face it…people love their smart phones. Really! And…they can’t really live without them

Everything you read and hear in the news right now is all about the coronavirus and it is being compared to the 1918-1920 flu pandemic, so I wanted to take a look and see how far we have come in the technology world in the past 100 years:1920: “Extra! Extra! Read All About It!” is what people would yell to sell newspapers, which was the main source of how people got their daily news2020: “Did you see what Karen posted about the other day on Facebook?! She’s so extra!” This is what people say on social media, the main source of how people get their daily news1920: TV was in its infancy (in 1928 the Federal Radio Commission issues the first television station license ) and had quite a ways to go before it would start becoming the norm in houses and businesses, and programming was limited at best2020: In most homes, there are more TVs than people, and we can binge watch an entire series in one weekend1920: When you ran out of sugar you would ask the next-door neighbor for a cup of sugar2020: When you run out of sugar, you ask Alexa to add sugar to your grocery list1920: “Hello Operator, I’d like to make a call to the Johnsons over on Main Street.”2020: “Why isn’t he answering my call?! I just texted him three seconds ago and I can see that he read the text!”There is no doubt that we have come a long way with technology, but the neat thing is that now we can use this technology to target consumers with digital advertising

COVID-19 continues to keep people at home. Businesses are closing operations, people are getting laid off or furloughed, and industries are learning to pivot their business models

It’s tough out there right now.  We get it

Blaze. Burn

‘Tis the season, but not the season you might think I’m talking about. It’s resolution season; the time of year where people reflect on the past year and come up with a, “New Year, New You” resolution