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CTV

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Connected TV (CTV) + Social Mirror = Your Multiscreen Power Play
With short-form video and CTV ads rated most “effective” across the board, it’s clear where the smart money’s going.
Katie Pray
August 13, 2025
Do you REALLY Know what OTT is?
In a world of video there are so many terms out there. Video, OTT, Linear TV, Cable TV, Broadcast TV, CTV, ATV, Pre-roll and more! Hence the confusion
Allison Gibson
July 22, 2021
What do I need to know about CTV/OTT?
Point Blank… Streaming services are here to stay.  The percentage of people that subscribe to streaming services is increasing every year
Greg Swiszcz
May 18, 2021
What is OTT, CTV, vMVPD, SVOD and all the rest of those new digital video terms?
With the rapid changes in digital video it’s hard to keep up with all the new terms for how video content and ads are delivered to consumers. As you are probably aware video ads are considered to be one of the premiere ways to reach consumers
Leslye Schumacher
April 24, 2019