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Digital Marketing Insights

Trends, analysis, and expert perspectives to help you stay ahead in the evolving digital marketing landscape.
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What Were the Most Popular Verticals in 2023?
Andy Williams said it best when he said “it’s the most wonderful time of the year.” 2024 is now just a few weeks away and we have served over 1
Katie Pray
December 4, 2023
How important is creative in digital advertising?
In the fast-paced world of digital advertising, where attention spans are fleeting and competition is fierce, the importance of ad creative cannot be overlooked. It's not just about being present in the digital realm; it's about standing out, capturing your audience's attention, and compelling them to take action
Greg Swiszcz
November 17, 2023
Maximizing Holiday Sales with Mobile Geo-Fencing and Geo-Retargeting: Your Comprehensive Guide
The holiday season is a special time for businesses, whether it's the bustling excitement of holiday festivals or the dynamic energy of college campuses. During this period, shoppers embark on a quest for the perfect gifts, decorations, and experiences, and they're doing it all from the convenience of their mobile devices
Greg Swiszcz
October 17, 2023
The Forecast for 2024 Digital is Stellar!
Who likes a good fortune? If a marketing crystal ball existed or even an advertising fortune cookie,  it would tell you that 2024 is the year of digital! This may be a bold statement, but all indicators point to success!So hold on to your party hats because digital advertising is set to take the lead in 2024 with an impressive 6% increase, contributing to an overall 4.4% surge in advertising expenditure
Allison Gibson
October 16, 2023
What is builtwith.com?
One thing I love about the internet is when you come across those “I was today years old when I learned…” posts, or you learn about a new “hack”. One of my favorites that I recently just learned is how to properly use a “Corkscrew Climber” at the playground
Katie Pray
September 26, 2023
What is a Xiaomi Mi Box?
We’ve all been there. You’re in a social setting where you don’t really know anyone, but it’s a social setting, so you’re supposed to be…social
Katie Pray
August 25, 2023
Threads by Meta: A New Chapter in Social Media Storytelling
In the fast-paced world of social media, where trends come and go, one innovation is making waves and transforming the way we connect, share, and engage online - Threads by Meta. Threads, the brainchild of Meta, formerly known as Facebook, is an exciting new chapter in social media storytelling that has taken the digital landscape by storm
Greg Swiszcz
August 3, 2023
How Did You Hear About Us?
As a kid, there are some unwritten rules that you are told you have to follow. You’re not supposed to run with a stick in your hand, you’re not supposed to touch an electrical outlet, and you’re not supposed to talk to strangers
Katie Pray
July 31, 2023
How Do Ads Know So Much About You?
We’ve all been there. You’re scrolling through Facebook, and you see an ad that was for something you were JUST talking about! How in the world did they know? If you type in “does Facebook” on Google, the first auto populated option is “does Facebook listen on your phone”
Katie Pray
June 30, 2023
How to Promote Your Plumbing Business with Digital Advertising
My water heater broke and being one of the least handyman-type guys I know, I can't fix it myself. That means I need to call a plumbing company to come to my rescue before my garage turns into a swimming pool (which, in theory, would be nice to have too)
Greg Swiszcz
June 26, 2023
Unlocking the Power of YouTube
As a parent, it's difficult to imagine what your kids are watching online. I always see my kids on their phones
Greg Swiszcz
June 8, 2023