TikTok has over 1 billion monthly active users globally. TikTok emphasizes quick, engaging, and easily shareable content, making it ideal for viral trends.
Finding out what potential advertisers’ needs and goals are for a campaign is critical, but matching those to the right digital product is just as crucial. A majority of small businesses say that they will be spending more on digital marketing this year and a recent study details what they say are their primary goals and priorities