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Small business strategy

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Unleash the Power of Forms to Amplify Your Strategy
Welcome to the ultimate guide on amplifying your marketing game! Today, we're diving deep into a tool that might seem modest but packs a mighty punch: forms. Yep, you heard that right! We're about to explore how forms can be your secret weapon in elevating engagement, gathering insights, and driving conversions like never before
Greg Swiszcz
February 26, 2024
How important is creative in digital advertising?
In the fast-paced world of digital advertising, where attention spans are fleeting and competition is fierce, the importance of ad creative cannot be overlooked. It's not just about being present in the digital realm; it's about standing out, capturing your audience's attention, and compelling them to take action
Greg Swiszcz
November 17, 2023
What digital advertising products to use for Summer festivals and attractions?
Cowabunga Dudes!Summer is just around the corner, and for festivals and summer attractions, it’s time to start thinking about how to best use your marketing budget to help increase business this year.  Using Digital Advertising will allow you to pinpoint the audience you want to reach and invite them into your business
Greg Swiszcz
April 4, 2023
What Digital Products Are Businesses Using To Promote Their Business?
Looking at the entire landscape of digital advertising, there is a plethora of digital products out there.   Here at Vici, we have a wheel that we introduce businesses to that incorporates 14 top level products, with lots of elements within each product
Greg Swiszcz
January 12, 2023
Getting Started with Google Business Profile: Your Ultimate Guide
Your Google Business Profile allows business owners to have more control over the information which Google displays about businesses when it populates Search results pages and Google Maps.  This used to be called Google My Business but has since been renamed
Greg Swiszcz
June 21, 2022
How To Use Digital Ads To Target Travelers For Tourism & Travel Businesses
I’m leaving on a jet plane, don’t know when I’ll be back again. (Did you just reread that so you can sing it?)  OK, I’m not currently taking a trip, though that sounds amazing right now, but a lot of people are
Greg Swiszcz
November 18, 2021
What to expect for advertising budgets and products in 2021?
2020 has come to end.  How can we possibly know what to expect to happen in 2021?!   I’m no psychic and don’t claim to be
Greg Swiszcz
January 7, 2021
How does Google My Business Help My Business during the holidays?
There are so many digital terms floating around water coolers and company meetings.  One of those terms is “Google My Business Listing
Greg Swiszcz
December 2, 2020
How Does Mobile Targeted Advertising Work?
Let’s face it…people love their smart phones. Really! And…they can’t really live without them
Greg Swiszcz
August 28, 2020
How can I use video in Digital Advertising?
With Advertisers increasing their digital video advertising budgets an average of 25% , it may be tough to decipher which video products they’re using as part of their marketing mix.  For instance, in Mobile video alone in 2018, brands spent over $30 billion in mobile video alone
Greg Swiszcz
November 1, 2019