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A Majority Of Digital Shoppers Say Targeted Ads Are "Helpful" - Really!
It is estimated that a person living in a city 30 years ago saw up to 2,000 ad messages a day, compared with up to 5,000 today according to recent research.  With so many messages bombarding consumers on the daily – how do you break through and get your message to the right consumer?  By targeting
Dana Bojcic
December 15, 2015
How to Target the Hispanic Populations with Digital
Hispanic purchasing power is growing at more than two times the national rate, so marketing to this group is prudent for your brand.  However, it is still a mystery to many how to target the Hispanic population with digital advertising
Kiri Tamte-Horan
August 4, 2015