Resources

Vici Blog

The latest industry news, technologies and resources.
View all
Your Google Analytics Cheat Sheet (Example)
Are you maximizing your company website, blog, and Facebook page?  Are they optimized for the best performance to fit your needs and for organic search results?  Google Analytics is one of the most popular web visitor tracking tools.  It adds a small snippet of code that is placed on all the pages of your website
Leslye Schumacher
July 1, 2014
What the heck is a DO FOLLOW, dofollow, do-follow...
I had a client the other days ask a question about his website, asking if it would be a "do-follow" site.  This question is SO CLOSE to being a legitimate question, but also kind of funny
Megan Malone
May 31, 2014
How to install a Retargeting/Remarketing Pixel in WordPress. (Example)
Retargeting web visitors is a common best practice to maximize conversions and invite back potential customers to your website.  Our clients often ask us to help retarget (or remarket) their web traffic
Megan Malone
May 30, 2014
Googles Search Revenues Shift
Nearly seven in 10 marketers say Googles Product Listing Ads (PLA’s) perform better than paid search ads.Performance of Products Listing Ads (PLA’s) in relation to Paid Search, Q1-2014
Megan Malone
April 23, 2014
Got a Campaign to Win?
Let Vici Media help. Here's how:Let Vici Media help
Megan Malone
April 9, 2014
What the heck does THAT mean?
Scratching your head when it comes to the jargon of online marketing? Well LOL and WTF no more.  Here's some common acronyms and what they mean
Megan Malone
April 4, 2014
Men vs. Women Online: An Infographic
When marketing online or with mobile, men and women can't be treated equally. Check out the compelling infographic below which speaks to gender trends in social media and advertising and how it affects men and women differently
Megan Malone
April 2, 2014
Simply Explained
Online marketing can feel overwhelming.  There are a lot of acronyms: CPM, CPC, PPC, SEO
Megan Malone
March 29, 2014
10 (FREE) Websites No Small Business Should Live Without
Small business owners know that the cost of operating can be downright expensive.  Whenever there are programs out there that can help eliminate costs, while still maintaining a professional image, you should take advantage of them! Here are the websites that top my list:MadMiMi
Megan Malone
March 28, 2014