Resources

demographics

View all
What are the Most Effective Digital Ads?
A few years ago, I was watching the Super Bowl and the most ridiculous commercial came on. It was a woman that was overly in love with her son and throughout the commercial she was being dragged in a laundry basket behind a car, played a two faced janitor at his school while he was eating lunch, popped up from a sand pile while he was on the beach, and also popped up from a couch and is being dragged across the living room floor
Katie Pray
April 15, 2020
Mobile Conquesting™, Geo-Fencing, Geo-Targeting, How Targeted Can I Get With My Ads ?
When you explain to a business owner that they could put a virtual fence around their competitors’ locations and target people while at that location, their eyes light up and they start seeing dollar signs. “You mean that I can show MY ad to people while they are AT my competition?” Why yes, Mr
Katie Pray
July 1, 2019
Consumer Intent: the Key to Mobile Success
It’s 2016 and consumers are more impatient than ever. The advent of newer, better, and faster technology is making on-the-go mobile searching commonplace, giving us instant access to information about almost anything
Laura Ostrowski
January 14, 2016