Vici is a full-service digital advertising technology company. We specialize in white labeled solutions for media groups and advertising agencies including sales training, media planning, online ad buying, reporting, and optimization of campaigns. We do this by utilizing a multi-platform approach to digital advertising with best-in-class partner support.
When a leading wholesale distributor of food and household products in New England needed to hire truck drivers and warehouse workers, they turned to digital advertising to meet their recruitment goals. Facing the challenges of high turnover and a competitive hiring market, they required a strategy that could consistently attract qualified candidates across a range of roles.
To drive applicant flow for job seekers in various fields, Vici Media implemented a robust digital strategy that leveraged multiple platforms and targeting techniques. The campaign was designed to attract both active and passive job seekers and guide them through the recruitment funnel.
The campaign, which ran for a year, delivered consistent, measurable results that exceeded expectations:
Thanks to this comprehensive digital recruitment strategy, the distributor maintained a steady pipeline of qualified applicants, enabling them to manage staffing needs in a high-turnover industry. The campaign’s sustained success was so impactful that the client chose to continue running it for an entire year to keep employee application volume high.If your business needs a high-impact, cost-effective marketing strategy, contact Vici Media today to learn more about our white-label digital solutions.For more information, email support@vicimediainc.com.
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