Vici is a full-service digital advertising technology company. We specialize in white labeled solutions for media groups and advertising agencies including sales training, media planning, online ad buying, reporting, and optimization of campaigns. We do this by utilizing a multi-platform approach to digital advertising with best-in-class partner support.
In the heart of the countryside, a 5-star rated nursing facility provides a range of services—from short-term rehabilitation to independent and memory care for individuals with Alzheimer’s and dementia. Recognizing the need for a robust online presence, they sought to attract more prospective residents and their families through targeted digital marketing.
With various levels of care offered, the facility needed a strategy that effectively reached seniors and their caregivers, providing valuable information while fostering trust in their services.
To achieve this, we developed a comprehensive marketing campaign that included:
The campaign began with a three-month commitment using one digital product. Due to its success, it has since been extended twice and now incorporates three different digital strategies. Here are the results from the past seven months:
The facility has experienced a significant boost in inquiries and awareness, positioning itself as a trusted choice in the community for senior care.
This success story illustrates the impact of a tailored digital marketing strategy in the senior care industry. By effectively reaching and engaging with their target audience, the nursing facility has successfully increased awareness and generated valuable leads.
If your business needs a high-impact, cost-effective marketing strategy, contact Vici Media today to explore how our white-label digital solutions can elevate your outreach efforts. For more information, email support@vicimediainc.com.
