Vici is a full-service digital advertising technology company. We specialize in white labeled solutions for media groups and advertising agencies including sales training, media planning, online ad buying, reporting, and optimization of campaigns. We do this by utilizing a multi-platform approach to digital advertising with best-in-class partner support.
In the competitive world of roofing, standing out can be a challenge. A family-owned, top roofing business in our area aimed to boost their leads—specifically chat inquiries, call volume, form fills, and overall conversions. To achieve this, they decided to test a new solution: Google Image Extensions.
With a strong foundation in SEO, Native advertising, and Pay-Per-Click (PPC) campaigns, the client wanted to take their existing strategy to the next level. They needed a way to capture more attention and increase engagement with potential customers searching for both residential and commercial roofing solutions.
Targeting their city and a 50-mile radius, we implemented a Google PPC campaign aimed at reaching homeowners and key decision-makers in commercial properties, such as administrators and property managers. The strategy involved:
The introduction of Google Image Extensions had a significant impact:
This success story demonstrates the power of innovative digital marketing strategies in driving engagement and conversions. By integrating Google Image Extensions into their existing campaign, our client not only captured more leads but also enhanced their overall brand presence.
If your business needs a high-impact, cost-effective marketing strategy, contact Vici Media today to learn more about our white-label digital solutions. For more information, email support@vicimediainc.com.
