What Are Native Video Ads?
Alright, so a Native Ad walks into a bar and sees a Video Adand says “hey there, video; you sure do make quite the impression” and 9 monthslater we have the newest addition to our digital toolbox- Native Video ads! When we talk about Native ads, we explain that they match the look, feel, and visual context of whatever website or app that they are appearing on, and on any device. These ads don’t necessarily look like ads, which allows for them to have a higher click through rate and bypass some ad blocking software that a user might have installed on their web browser
Why Linking A Client’s Google My Business Results To Digital Campaigns Is So Important
I saw a meme the other day that said “Imagine if trees gave off Wi-Fi signals. We would be planting so many trees and we’d probably save the planet too
How Accurate is your Geo-Fencing and Visit Tracking with Mobile Conquesting?
One of the most popular products that we offer is Mobile Conquesting, and it’s also one of the more advanced and sophisticated products we offer, because of all the shiny bells and whistles that it offers. With Mobile Conquesting, we can target people by online behaviors (people who have shown specific behaviors online or are in a certain demographic) and also by offline behaviors (targeting people by where they have been tracked with their phone recently, such as a location, business, or specific brand name stores)
Do You Know What Consumers are Doing Once They Land on Your Website?
I am so passionate about conversions that when I talk aboutthem, I have this image of Madonna signing “Con-ver-sions” into a microphonewith her white gloves on, to the same tune and beat as “Like a Virgin”- Anyoneelse? No? Well, you should!Conversions can take a mediocre digital campaign and make it a stellar digital campaign. Why all the hype when it comes to conversions? Conversions are going to allow business owners a peak behind the curtain so they can see what consumers are doing on their website once they get there
Do Your Potential Customers Think Digital Advertising is Creepy?
Even when we’re adults and out on our own, we still call our moms for everything, especially when we don’t feel well. Just last night I called my mom to tell her I had a sore throat and a headache
Mobile Conquesting™, Geo-Fencing, Geo-Targeting, How Targeted Can I Get With My Ads ?
When you explain to a business owner that they could put a virtual fence around their competitors’ locations and target people while at that location, their eyes light up and they start seeing dollar signs. “You mean that I can show MY ad to people while they are AT my competition?” Why yes, Mr
