At Vici Media, we understand the unique challenges that businesses face in the competitive world of fine jewelry. Our recent collaboration with a multi-location fine jewelry store exemplifies how a strategic digital advertising campaign can lead to remarkable growth and engagement
With several locations and a commitment to maintaining positive growth, our client sought to invest their marketing budget into digital advertising. Their primary challenge was reaching the right demographic—affluent shoppers who are not only capable of purchasing fine jewelry but are also actively in the market to buy. Success for this campaign meant increasing website traffic, generating leads, and driving more foot traffic to their storefronts
To effectively target potential customers, we leveraged a comprehensive range of digital advertising products. Our approach was to engage users across multiple platforms, maximizing frequency and visibility
We identified three key demographics to focus on
After running six successful digital campaigns, the results were impressive. In this specific initiative, we delivered approximately 925,000 impressions with a combined click-through rate (CTR) of 0.43%, a staggering six times higher than the industry average. We captured 73 conversions across seven key website pages, demonstrating the effectiveness of our targeted approach
Perhaps the most rewarding outcome was the in-store visits tracked through Mobile Conquesting. We successfully recorded 10 in-store visits across their locations, which translates to an estimated 40 new visitors. The positive return on investment has been so significant that our client continues to seek out additional digital campaigns with us, eager for more growth
This success story illustrates the power of targeted digital marketing in driving traffic and conversions for fine jewelry retailers. If your business needs a high-impact, cost-effective marketing strategy, contact Vici Media today to learn more about our white-label digital solutions
At Vici Media, we understand the unique challenges that businesses face in the competitive world of fine jewelry. Our recent collaboration with a multi-location fine jewelry store exemplifies how a strategic digital advertising campaign can lead to remarkable growth and engagement
With several locations and a commitment to maintaining positive growth, our client sought to invest their marketing budget into digital advertising. Their primary challenge was reaching the right demographic—affluent shoppers who are not only capable of purchasing fine jewelry but are also actively in the market to buy. Success for this campaign meant increasing website traffic, generating leads, and driving more foot traffic to their storefronts
To effectively target potential customers, we leveraged a comprehensive range of digital advertising products. Our approach was to engage users across multiple platforms, maximizing frequency and visibility
We identified three key demographics to focus on
After running six successful digital campaigns, the results were impressive. In this specific initiative, we delivered approximately 925,000 impressions with a combined click-through rate (CTR) of 0.43%, a staggering six times higher than the industry average. We captured 73 conversions across seven key website pages, demonstrating the effectiveness of our targeted approach
Perhaps the most rewarding outcome was the in-store visits tracked through Mobile Conquesting. We successfully recorded 10 in-store visits across their locations, which translates to an estimated 40 new visitors. The positive return on investment has been so significant that our client continues to seek out additional digital campaigns with us, eager for more growth
This success story illustrates the power of targeted digital marketing in driving traffic and conversions for fine jewelry retailers. If your business needs a high-impact, cost-effective marketing strategy, contact Vici Media today to learn more about our white-label digital solutions.