Katie Pray

Trainer and Account Director

Katie has hands on marketing experience and creating all-inclusive marketing campaigns for clients utilizing traditional media, new media, and event marketing. She has worked with media agencies and clients of various sizes, in all different industries. She has been on the sales side of operations as a salesperson and Sales Manager for a group of radio stations. Katie loves creating, building, and maintaining relationships with clients, media, and teaching, so being able to teach media to sales teams is the best of both worlds.

More from

Katie Pray
Do You Know How to Read Your Facebook Insights?
When I think of Facebook, there is one thing that comes to mind and it’s the song “Changes” by David Bowie, because they are always ch-ch-ch-chaning things up! Some of the most recent changes that Facebook made has been discontinuing the use of Job Listing ads, no longer showing ads in Instant Articles, and only being able to target 13- to 17-year-olds by gender and location, to name a few. Another big change when Facebook switched to Meta Business Suite was the Insights Reports
Katie Pray
May 14, 2025
Are You Using a List to Target Consumers?
You make one for the week, you make one for grocery shopping, you make one for going on vacation, and you even make one for the big guy in red to check over in December, and he does that twice. Lists
Katie Pray
May 14, 2025
Are You Advertising During The Super Bowl?
I grew up in Syracuse, New York which is known for two things: snow and Syracuse University sports. While most people are familiar with the longtime Syracuse basketball head coach, Jim Boeheim, but my favorite thing about Syracuse University is football
Katie Pray
May 14, 2025
Should You Advertise During Your Slow Season?
How are you doing with your New Year’s Resolution? Have you skipped the gym already? Have you polished off that bag of Cheetos all by yourself? Have you already thrown out your 40oz Stanley mug because carrying around 40oz of water turns out to be way more annoying than you thought? Or maybe you have changed out water for wine in that Stanley mug and already threw in the towel for Dry January.Over that awkward period between Christmas and the New Year where no one has any idea what day it is, I was scrolling through Instagram and saw the most genius marketing tactic by Tito’s vodka
Katie Pray
May 14, 2025
What Were the Most Popular Verticals in 2022?
December is always the month where we reflect on the last 12 months and see how we grew and what we can do to move forward. Personally, I like to see what technology thinks of how I lived my last 12 months with things like Spotify’s “Wrapped”, and Instagram’s “Top 9”
Katie Pray
May 14, 2025
Is Your Google Business Profile Updated?
You probably don’t even know it, but you have most likely experienced the Baader-Meinhof phenomenon. What is that exactly? It’s a frequency illusion and it occurs when something you’ve just noticed starts to pop up everywhere
Katie Pray
May 14, 2025